Cosmic Crooner’s latest single, Never Wear Your Own Merch, is a lush, string-drenched trip back to the golden days of bossa nova with a wink to retro-modern vibes. It’s a song that feels like it belongs in the soundtrack of an old French film, maybe something with a sun-drenched pool and a whole lot of attitude. With its breezy orchestral flourishes and that irresistible croon, it’s a sonic nod to the past but with enough swagger to make it feel fresh and playful.

The track’s title is a cheeky reminder of unspoken rockstar etiquette, and Cosmic Crooner (aka Joep Meyer) delivers it with just the right mix of cool and charm. Shot on 16mm film, the accompanying music video channels classic French cinema vibes, filmed in the sunny south of Spain—where Meyer found plenty of inspiration for his music. After his debut album The Perks of Being A Hypocrite, this single keeps the Crooner’s playful spirit alive, making it clear he’s not one to take himself too seriously… except when it comes to crafting the perfect tune to get lost in.

Fans of The Divine Comedy and Prefab Sprout, have to invest on this!

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