Born Ruffians crack open a new era with Mean Time, a shimmering, synth-fueled anthem that’s as existential as it is euphoric. Drenched in pulsing drum loops and swirling melodies, the track leans into the fleeting nature of existence—the crack of light between two eternities of dark—while still riding a groove that keeps you moving forward.

This isn’t the scrappy indie rock of their Red, Yellow & Blue days; it’s something bigger, bolder, and completely out of the mold. Mean Time signals a new sonic frontier for Born Ruffians, and if this is just the first taste of Beauty’s Pride, the full album is bound to be something special.

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