Last Day Deaf‘s 4th Birthday coincide with a pretty unique exclusive video premiere from Danish, contemporary R&B/synth-pop artist eif (the artist moniker for Ann-Sofie Rokbøl).

Grown‘ is the utopian combination between expressive vocal performance, sky-high melody, smooth production and memorable, personal lyrical content, since this gem was written after eif met her child self during a hypnosis session.

This dark synth-pop/R&B song is accompanied by a highly cinematic video, that we feel more than enthusiastic to share with you.

Sometimes, the act of growing requires a little help… from hypnosis… and a body bag.”

Captivating, sincere, highly atmospheric, personal, emotive. A song we may all relate… Thank you Ann-Sofie for the goose bumps!

Press Notes:

The theme of ‘finding oneself’ has been central to eif’s songwriting since the very beginning of her career 10 years ago. Growing up in the Danish suburbs, eif’s mother made sure to feed her quality pop and breast milk in equal amounts, which has resulted in a deep affection for catchy melodies and strong vocals. Iconic female leads, such as Whitney Houston, Mariah Carey, Toni Braxton, and Celine Dion filled the living room on a daily basis.

In 2015, eif released her first EP “Teal”, followed by the single “Bridges” which came with a live music video shot in the heart of Copenhagen on Knippelsbro. In the following years, eif has focused on playing concerts, improving her songwriting and finding her place in the Danish music scene. Moving to the small island of Bornholm in 2019 has proven to be the best choice of her life. From her home studio in an old carpenters building, she’s now writing her next release, from which “Grown” is the first single.

eif is collaborating with producer Jonas Holmark on her new material. He has helped her find the perfect mix of dark blue synth-pop and soulful R&B – a sound eif has been trying to find for many years! What people say about “Grown”: “Powerful, smooth and passionate slice of soulful R&B; smooth vocals soar above a seductive soft beat led groove amid a sparse atmospheric vibe, it is moving, emotive and hugely compelling.”

“I was on the fence about this track. Solid vocals and instrumentals”
“Impressive voice hailing from Denmark and the music video is amazing”
“Really solid and elegant”
“What a beautiful and charming voice! We have enjoyed your professional performance till the last second”