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The beloved punk-rock provocateur Iggy Pop has announced the new official video for ‘American Valhalla’ out of his latest release ‘Post Pop Depression’. The video, out since June 6 according to his FB page, was directed by James Medina whose admiration of Iggy and boxing are put together along with model Ruth Bell. Medina’s statement was: ‘I love Iggy Pop and I’m a huge boxing fan. I was listening to ‘American Valhalla’ and was reminded of this very low-key but classic fight between Dick Tiger and Gene Fullmer, which took place in Nigeria in 1963 and for whatever reason I found a connection there’, while Iggy posted ‘This is my favorite song and Ruth’s performance is brilliant, thanks kid.’

You can enjoy the video at nowness.com.

Mike Dimitriou